Email Deliverability Best Practices
To prevent your emails from being marked as spam, ensure you have:
- SPF Record: Add a TXT record to your domain's DNS settings:
v=spf1 include:_spf.your-email-provider.com ~all
- DKIM: Add the DKIM record provided by your email provider to your domain's DNS settings
- DMARC: Add a TXT record named "_dmarc" with:
v=DMARC1; p=none; rua=mailto:dmarc-reports@yourdomain.com
- Reverse DNS (PTR): Ensure your sending IP has a valid reverse DNS record
- Domain Age: Use a domain that's at least 30 days old
- Email Volume: Start with a small volume and gradually increase